The BIG RISK Might Not Be What You Think

I am not a risk taker. All this bungee jumping, parkour, crazy downhill mountain bike racing is not for me. I’m much more methodical in my approach to life. Before making a major decision, I think about the overall dream, my corresponding mission, my existing commitments, the effect on my family, ruminate on finances, but …

Know Your History and That of Your Clients

About 4 years ago, my friend Jessica and I were walking in Times Square, la touristas on our way to Central Park via 7th Avenue. Sidewalk entrepreneurs were pedaling their wares—vans displaying basketball jerseys, painters with racks of originals, and stand after stand of every accessory out there. Rap music blared out of a stereo; …